A series of 6 books were developed and designed to help Key Club officers better understand their leadership roles. The books were comprised of official duties lists, checklists, quotes, advice and other resources to help members succeed.

PROJECT SCOPE Thematic Design and Voice / Visual Design / Press Approval 

A2SO4, teamed with Arsee Engineers, Inc., BSA LifeStructures, and Bledsoe Riggert & Guerrettaz Inc., was responsible for the design of the IUPUI Gateway Garage Parking facility. A2SO4 designed the environmental graphics package to complement the perforated metal panels that are used on the parking garage facade. 

While at A2SO4, I was responsible for all environmental graphic design components including: directional signage / entrance design / parking space signage / level signage and vinyls / elevator marketing graphics / large-scale IUPUI letters on glass tower.

PROJECT SCOPE  Directional, Parking, Entrance and Level Signage / Marketing Graphics / Entrance Design / Large scale Letter Graphics

arcDESIGN is committed to employing personnel that are not only devoted to their profession, but to each and every client they serve. The firm’s highly skilled staff will provide the quality and time it takes to make your project successful, down to the last meticulous detail. All three pieces are people centric and feature the staff and their successes at arcDESIGN.

PROJECT SCOPE  Web Site Design / Campus Recruitment Brochure / Invitation Package / Exterior Event Banners / Identity Design

The scope of the project was to introduce and promote a secondary wheel brand for ZIPP Speed Weaponry through viral, word-of-mouth, and user-contributed content. [r]evolve helped ZIPP create The Flash-Point Fanatics Program—a unique sponsorship opportunity for 10 real-world riders. Cyclists applied on-line to be selected as a blogger who would be given brand new sets of Flash-Point Wheels and international exposure in exchange for sharing their experiences Riding On Flash-Point Wheels.

PROJECT SCOPE  Brochure Mailer / Banner Ads / Web Site Design / Trade Pub Ads / Sponsorship Program

French folds, a clear foil emboss, and chicago style screw posts help to create a sophisticated marketing brochure for The Waverley Towns and Flats residential community. The community is built on the site of the Waverley-Pope electric car company which operated in the early 1900’s. The script ‘W’ in the logo pays homage to the original Waverley company identity. As part of this project, property wayfinding and signage was also developed.

PROJECT SCOPE  Identity Design / Marketing Brochure / Announcement Piece / Floor Plan Cards / Letterhead Package / Property Signage and Wayfinding

Designing a successful and memorable logo involves a process which progresses through various stages of listening, research, development, feedback and changes. These logos represent many industries including architecture, retail, cultural, not-for-profit and corporate.

 PROJECT SCOPE  Naming / Strategy / Branding

The Chase Near Eastside Legacy Center is the largest and most ambitious project ever conceived by a local Super Bowl host city. As part of the NFL’s commitment to communities hosting Super Bowls, NFL Charities donates a $1 million matching grant to the local community to establish a Youth Education Town (YET). In Indianapolis, this donation inspired the creation of an entirely new facility with comprehensive programs for Near Eastside residents of all ages. With a focus on fitness, health and wellness, these programs will complement the new YET housed within the facility.

PROJECT SCOPE All Interior and Exterior Signage and Wayfinding / Thematic Space Design / Information Desk Design / Logo Design / Material Selections / Donor Wall Design / Interior Color Palette / Wall and Floor Graphics

This piece was designed as an oversized short run / hand bound coffee table brochure to help secure major donor funding for the renovation of the Musical Arts Center building on the Indiana University campus. Each page is 11 x 17 inches and is held together using a metal clip binding system. 

 PROJECT SCOPE  Brochure Design / Presentation Boards /  Presentation Envelope

Park 66 Flats is a new upscale apartment community currently being built by JC Hart Company. Located at the intersection of northwest corner of East 66th and Ferguson streets, just south of the Indianapolis Art Center, Park 66 Flats will rest in the heart of Broad Ripple.

PROJECT SCOPE  Identity Design / Business Collateral Materials / Advertising Materials (concepts) / Signage and Wayfinding

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CKI is the World's Largest Student-Led Collegiate Service Organization. And for busy college students involved in their campus CKI club, the 32- page handbook not only helped them organize their semesters with the calendar feature but gave them a comprehensive overview of the organization.  

SCOPE OF PROJECT  Design / Information Organization / Production

In 2010, Kiwanis International and UNICEF joined forces to help eliminate maternal and neonatal tetanus (MNT) worldwide. This historic initiative, called The Eliminate Project, will protect the lives of babies and mothers all over the globe and aims to help put an end to this cruel, centuries-old disease. It will also help pave the way for the delivery of other lifesaving services, such as clean water, nutrition and other vaccines.

The U.S. Fund for UNICEF partnered with Kiwanis International to actively raise urgently needed funds for global MNT elimination program. In total, The Eliminate Project was targeted to raise $110 million. In 2016, the goal was reached.

As the designer for this important campaign, I designed and produced multiple brochures (translated into 8 languages), ads, video graphics and social media graphics for the Eliminate Project.

To inspire members with fundraising ideas, a series of 3 brochures that unfolded into a 18 x 24 inch poster were developed. Each featured whimsical illustrations designed from illustrators in the US and UK.

PROJECT SCOPE Brochure Design / Art Direction of Illustrators / Social Media Assets

A series of 3  (20 x 30 inch) recruitment posters were designed to help high school Key Clubs attract new members.

This project is a conceptual design project for HCCF. They were looking for a better way to illustrate all of the grant program categories that were available within their foundation umbrella.

PROJECT SCOPE  Design / Tag Line Development / Identity Design

The National Organization of Minority Architects (NOMA) mission is to champion diversity within the design professions by promoting the excellence, community engagement, and professional development of its members. The magazine is a showcase for the excellence and creativity and serves to inform the world that minority professionals have the talent and capabilities to perform in design and construction with any other group. Each issue is 56-60 pages in length and covers a wide variety of topics from design to chapter updates to professional pathways.

PROJECT SCOPE  Magazine Redesign / Design and Production / Press Approval / Ad Design

Community Action's mission is to empower those they serve to become self-reliant and self-sufficient. They offer programs for energy assistance, housing assistance and family initiatives.

This project involved a new identity, business collateral materials and an annual report. The goal for the annual report was to serve as a traditional financial report but also act as a marketing piece to tell the Community Action story.

PROJECT SCOPE  Art Direction for Illustrations / Design / Production / Press Approvals